Black Rob 2021 . 39;Whoa!39; Rapper. Is Dead at 51

Black Rob 2021 . 39;Whoa!39; Rapper. Is Dead at 51

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Sat, 17 Apr 2021 16:00:00 -0700

East Harlem-born rapper Black Rob, who was signed to Diddy's Bad Boy label in the 90s and went on to have a hit single with “Whoa!” has died at the age of 51


Black Rob, the Harlem-based rapper who helped define the sound of turn-of-the-millennium rap, has died at the age of 51, according to his fellow former Bad Boy collaborator and friend Mark Curry.

Curry posted (and later deleted) a heartbreaking video of himself crying and saying, “I don’t know where to begin this, but I thank everybody for the donations.

Rob passed away about an hour ago.” On April 10, Love & Hip Hop’s DJ Self Instagrammed a video of Black Rob in a hospital bed, apparently in severe pain, sharing “big love to X” a day after the passing of DMX.

On April 11, Self shared that Black Rob, who was born Robert Ross, was out of the hospital, and that his “kidneys are failing again.” He also posted a video of Ross seated upright, explaining that he’s suffered four strokes in the past five years and is suffering immense pain, saying, “I don’t know what the people are going to do, what the people are going to say.

I need some rest.” That same day, Curry shared a GoFundMe to help Ross “find a home, pay for medical help & stability during these trying times.

We’ve lost a lot [of] legends and we can’t afford to lose anymore.” The page listed 1,000 donors at the time of writing.

Curry explained on Instagram that Ross had been undergoing dialysis.

Black Rob joined Diddy’s Bad Boy label in the mid-1990s, and released his platinum-selling debut album, Life Story, in 1999.

Black Rob is best known for his 2000 single “Whoa!,” which reached the Top 10 on Billboard’s R&B/Hip-Hop and Rap charts.

In Vulture’s 100 Songs That Define New York Rap omnibus, writer Shamira Ibrahim praised the track for Black Rob’s stream-of-consciousness storytelling, writing about how it “still gets played out of car speakers during Harlem and Bronx summers.”


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Sat, 17 Apr 2021 16:00:00 -0700

After a rough week since the passing of famed rapper DMX, the hip hop community is now mourning the loss of another star


According to close friends such as 

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Rest in peace to Black Rob.

After a rough week since the passing of famed rapper DMX, the hip hop community is now mourning the loss of another star.

According to close friends such as Mario Winans who posted about his passing on IG, Black Rob has sadly passed away.

Last week, video surfaced of Rob in a hospital bed.

That caught many fans off-guard considering that we hadn’t heard from or seen him for quite sometime.

While there, he shared his condolences to X.

“I feel everything about X,” he said in the clip that DJ Self posted.

“X was positive.

Love to X.”

In the days that came afterward, Rob would reveal that he was also homeless and battling health issues including kidney failure, which DJ Self confirmed.

“Oh man, I’ve been dealing with this for five years.

Four strokes … I don’t know what to tell you man.

Shit is crazy.

The shit is hard,” he admitted.

“I don’t got no house to live in — except maybe an apartment.

Me and my man be trying to get together.

I’m telling you man, this shit is strange.

It’s hard, you know what I’m saying?”

DMX’s public memorial to be held at Barclays Center in Brooklyn

Diddy reached out to help Rob anyway he could — and did just that — which another former Bad Boy rapper Mark Curry admitted on social media.

“And you are reaching out, and you’re trying to help,” Curry said about Puff’s assistance.

“We not going to say he’s not — Puffy is really trying to help.” As a former recording artist on Bad Boy Records, Puff wanted to make sure that Rob was taken care of in the best way possible.

According to, kidney failure occurs when your kidneys loss the ability to effectively filter waste out of a person’s blood, which then causes the person to have excess toxics backed up in their body that can negatively affect their health and ultimately be life-threatening.

The early stages of kidney disease often have little to no symptoms for the person who has it, which is why it’s called the “silent disease,” and many realize they have it when it’s too late and their kidneys have been damaged to the most severe point.

Rest in peace, Black Rob.


– April 18, 2021